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Automotive

More Customers for Dealerships and Auto Shops

We help automotive businesses across the five boroughs and Long Island show up when a driver needs them, then turn that search into a booked test drive or service visit.

Why it works

Reaching customers where they search

Drivers search with a deadline. A check engine light comes on along the Long Island Expressway. A lease ends in sixty days. Someone backs into a fender in a Sunset Park lot. In each case the business with a nearby pin, solid reviews and an obvious next step usually gets the call.

Prostack Media builds what turns those searches into customers: inventory and service pages that load fast, a Google Business Profile someone actually keeps up, ads aimed at the zip codes your customers come from, and a steady flow of honest reviews. We use AI-assisted tools for research, drafting and reporting, and a person on our team reviews everything before it goes live. Each month you see calls, form leads and booked appointments by source, so you know what produced revenue.

We start with the map pack

Most automotive searches end in a phone call to a business with a pin close by. We track your rankings on a local search grid, point by point around your location, so you can see where you show up in Long Island City versus Astoria, or Hicksville versus Syosset, and where the gaps are.

We write offers inside the rules

Advertised prices, payments and lease terms carry disclosure requirements under federal law and New York guidance. We build those disclosures into ads and landing pages from the start, and anything that states a figure goes to your team for sign-off before it runs.

We measure customers, not clicks

Calls, test drive requests and service bookings are tracked as conversions. Your monthly report shows what each channel produced, so budget moves toward what performs and away from what does not.

Experienced people, faster tools

Our team brings years of hands-on local marketing work. AI helps us research keywords, draft pages and pull reports faster. A human edits and approves every page, post and ad, and you approve anything with your name on it.

Marketing within the rules

Automotive Advertising Rules We Work Within

Car ads draw attention from federal and state regulators, and collision repair marketing has rules of its own. We are a marketing agency, not your lawyer. We build campaigns around the rules below and ask your counsel or compliance lead to approve offer language before it goes live.

This is how we approach marketing, not legal advice. Your own counsel has the final word on compliance.

  • Financing and lease ads follow the federal Truth in Lending Act (Regulation Z) and Consumer Leasing Act (Regulation M). When an ad states a trigger term such as a monthly payment, down payment or number of payments, the required disclosures run with it, including the APR for credit offers and the amount due at signing for leases.
  • The FTC's CARS Rule was vacated by the U.S. Court of Appeals for the Fifth Circuit in January 2025 and is not in effect. The FTC can still pursue deceptive pricing and add-on practices under Section 5 of the FTC Act, so we write every offer as if each claim will be checked.
  • The New York Attorney General's advertising guidelines for auto dealers, which rest on General Business Law sections 350 and 396, treat it as deceptive to advertise a price that is not the full price except registration, title fees and taxes, and they call for a statement saying so next to the price. The guidelines also expect clear end dates on time-limited offers.
  • Following the same guidelines, used vehicle ads state the year, make, model and actual odometer reading, and we use the word 'certified' only for real manufacturer-backed certified pre-owned programs.
  • Collision marketing reflects New York Insurance Law section 2610. Insurers cannot require repairs at a particular shop and must tell policyholders in writing that they may use the shop of their choice. We tell drivers about that right and never imply an insurer relationship that does not exist.
  • Reviews follow the FTC's Consumer Reviews and Testimonials Rule (16 CFR Part 465), in effect since October 2024. No fake or purchased reviews, no rewards for positive ratings, no undisclosed reviews from staff and no suppressing negative feedback.

Free SEO audit

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